One Day Escape: Sano & Ashikaga – Shopping, History, and Wisteria

Introduction Are you tired of the crowded streets of Shibuya? Do you want to experience the “real” Japan that locals love? I’m Akira, a Tokyo native with over 50 years of experience exploring this city. Today, I’m taking you on a perfect day trip to Sano and Ashikaga in Tochigi Prefecture. This route covers everything: premium outlet shopping, authentic history, world-class flower gardens, and arguably the best Ramen in Japan.

Here is your efficient, time-saving itinerary.


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🚌 The Strategy: Bus is Best

Many guidebooks suggest trains, but trust me: The Highway Bus is king here.

  • Why? It’s cheaper, faster, and requires Zero Transfers.
  • Route: Shinjuku ➡ Sano Premium Outlets directly.

🗓️ Morning: Shop ‘til You Drop

🕙 08:10 | Depart from Busta Shinjuku

Start your day at Busta Shinjuku (Shinjuku Expressway Bus Terminal).

  • Bus Name: Marronier Shinjuku No. 1
  • Target: Sano Premium Outlets
  • Fare: ¥1,600 (One way)
  • Pro Tip: Buy a round-trip ticket! You can buy it at the counter or online.
Shinjuku Bus Terminal

🕘 09:38 | Arrival: Sano Premium Outlets

You have arrived before the doors open at 10:00 AM. Perfect timing.

🛍️ What is an Outlet? Think of it as a treasure hunt. Makers sell samples, out-of-season items, or factory-direct goods at 20-30% off. Lucky shoppers might find deals up to 80% off during sales!

✨ Highlights:

  • Size: Massive. Imagine 4 or 5 baseball stadiums combined.
  • Vibe: Surprisingly relaxing. I didn’t see many other foreign tourists—this is a local secret.
  • Dragon Quest Fans: Keep your ears open! Since Square Enix has a shop here, you might hear the iconic Dragon Quest theme music. Don’t miss the giant Slime statue!
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🍽️ Lunch: The “God-Tier” Cost Performance

🕦 11:30 | Taxi to “Tsuruten” (鶴天)

Skip the outlet food court. We are going where the locals go. A short taxi ride takes us to Tsuruten.

  • Why here? Incredible value and proximity to our next stop.
  • The Order: “Double Donburi Set” (Mini Tempura Bowl + Mini Tuna Bowl).
  • The Verdict:
    • Tempura: One shrimp, four veggies. Crispy, savory sauce. Perfection.
    • Tuna: Sashimi, negitoro (minced tuna), and egg.
    • Price: Only ¥750 (Tax included). This includes miso soup, salad, pickles, and fruit.
  • Atmosphere: The building is old and rustic, but the food is 5-star quality.

🛕 Culture: The Warder of Evil

🕐 12:45 | Sano Yakuyoke Daishi

Just a 500m walk(4~5 Minutes) from lunch. Founded in 937 AD, this temple is famous for “Yakuyoke” (Warding off Evil). During New Year’s, over 700,000 people flock here to pray for a safe year.

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