Feast Without Limits: Shinjuku’s Best All-You-Can-Eat & Drink Establishments

2025年4月21日2025年4月22日

In Tokyo’s dining landscape, the “tabehoudai” (all-you-can-eat) and “nomihoudai” (all-you-can-drink) culture offers exceptional value that transforms ordinary dining into extraordinary experiences. Shinjuku, with its vibrant culinary scene, presents some of the city’s most remarkable unlimited dining options—from budget-friendly izakayas to premium wagyu and sushi establishments. These venues embody the Japanese commitment to quality and hospitality, even within unlimited dining concepts, creating experiences that balance abundance with finesse.

Osusumeya Shinjuku Kabukicho

Representing perhaps Japan’s most astonishing value proposition in the izakaya category, Osusumeya has revolutionized the all-you-can-eat/drink concept with its almost unbelievable pricing. For just 2,000 yen, guests enjoy access to 70 food items and 70 varieties of alcoholic beverages (excluding beer) for two hours. Beer enthusiasts can add unlimited beer for just 300 yen extra.

The restaurant’s commitment to freshness—with a strict no pre-made food policy—ensures quality despite the jaw-dropping price point. Their diverse menu covers everything you’d expect from a traditional izakaya: salads, sashimi, small plates, hot pots, and desserts.

The establishment has embraced technology with a mobile ordering system requiring guests to scan QR codes to place orders, streamlining service while maintaining quality. With a clientele primarily consisting of university students and young professionals in their twenties, the atmosphere remains energetic and casual.

For those seeking even greater value, a three-hour course is available for just 2,800 yen—a price point that defies conventional restaurant economics.

Essential Information:

Address: Kawashin Building 7F, 1-14-3 Kabukicho, Shinjuku
Access: 2-minute walk from Seibu-Shinjuku Station South Exit / 3-minute walk from Shinjuku Station (Tokyo Metro, Exit B12 North side)
Hours: Mon-Fri 17:00-23:15 (L.O. 22:45), Sat-Sun & Holidays 16:00-23:15 (L.O. 22:45)
Budget: ¥2,000-¥2,999
Payment: Cash only
Note: At least one person in your group must have a smartphone for the mobile ordering system

Experience Osusumeya:

Robata to Oden Koronagirai

Experience the unique fusion of grilled skewers and traditional oden hotpot at this distinctive establishment located just one minute from Shinjuku’s West Exit. The restaurant features a central counter dedicated to unlimited oden—a Japanese winter favorite consisting of various ingredients slowly simmered in a savory broth.

For just 500 yen, diners receive an otoshi (appetizer) of unlimited oden. Their two-hour all-you-can-drink package typically costs 2,500 yen but is frequently available at a discounted price of 1,800 yen—including beer, which is often excluded from budget nomihoudai offerings. To access these deals, customers must order the unlimited oden otoshi (500 yen) plus a minimum of two additional à la carte items, bringing the typical total to approximately 3,500 yen per person.

For the most value, consider their seven-dish course with two hours of unlimited drinks and oden for 3,500 yen. The establishment stands out for offering authentic, high-quality oden—surprisingly rare among izakayas despite oden’s popularity in Japanese cuisine.

Essential Information:

Address: Dai-ni Seishin Building 3F, 1-12-7 Nishi-Shinjuku, Shinjuku
Access: 1-minute walk from Shinjuku Station West Exit
Hours: Mon-Thu, Sat-Sun 16:00-01:00, Fri & Day before holidays (extended hours)
Budget: ¥3,000-¥3,999
Payment: Major credit cards accepted (VISA, Master, JCB, AMEX, Diners)
Note: Table charge applies for seating without food orders

See the atmosphere:

Nikuya no Daidokoro Shinjuku

Premium wagyu meets all-you-can-eat concept at this upscale establishment that specializes in high-quality Japanese beef. Unlike budget yakiniku restaurants, Nikuya no Daidokoro prioritizes quality with A4-A5 grade Japanese Black wagyu—the highest classifications in Japan’s rigorous beef grading system.

Their signature course offers 100 minutes of unlimited access to A4-A5 wagyu plus 112 side dishes for 6,000 yen. For beef connoisseurs seeking even more premium experiences, they offer enhanced courses featuring additional high-end cuts for 8,000 yen, and a supreme course showcasing legendary Kobe beef for 10,000 yen. An unlimited beverage package (excluding premium beers) can be added for 1,500 yen.

Important for visitors to understand, Japan’s beef grading system combines yield grade (A to C) with quality grade (1 to 5), making A5 the ultimate classification. The restaurant proudly serves A5 wagyu varieties including Omi beef, Matsusaka beef, and Kobe beef—widely considered Japan’s finest beef productions.

For those seeking more budget-friendly yakiniku in Shinjuku, alternatives like Yakiniku Dorak, Genki Nanabe Yakiniku Gyutan, and Kin no Ie offer all-you-can-eat options in the 3,000 yen range.

Essential Information:

Address: Dai-2 Show Building 2F, 1-6-14 Kabukicho, Shinjuku
Access: 3-minute walk from JR Shinjuku Station East Exit
Hours: Mon-Fri 12:00-15:00 (L.O. 14:40), 16:00-23:00 (L.O. 22:30) / Sat-Sun & Holidays 12:00-23:00 (L.O. 22:30)
Budget: ¥6,000-¥7,999
Payment: Major credit cards and electronic money accepted
Note: Specialty course restaurant with no à la carte menu

Experience premium wagyu:

Hinasushi Shinjuku Marui Annex

Enter the realm of premium sushi without limitations at Hinasushi, which takes the concept of all-you-can-eat to the elevated world of quality sushi. Similar to the yakiniku industry, sushi restaurants offering unlimited dining typically divide into premium and budget categories—with Hinasushi firmly established in the former.

Their premium all-you-can-eat sushi experience costs 5,049 yen for women and 5,379 yen for men, with a 90-minute time limit (final orders must be placed 30 minutes before the end). Combined all-you-can-eat and all-you-can-drink packages are also available.

What distinguishes Hinasushi from other tabehoudai sushi establishments is the absence of obligatory “starter sets” that must be finished before ordering freely. Many competitors require completion of an initial 15-piece sushi set before unlimited ordering begins, but Hinasushi allows guests to order exactly what they want from the beginning, in increments of 20 pieces.

With locations in both Shinjuku West and East exits, this information pertains specifically to their Marui Annex location near the East exit. While online reservations don’t offer discounts, they do provide priority seating—a valuable benefit at this popular establishment, especially during weekend peaks.

Essential Information:

Address: Shinjuku Marui Annex 8F, 3-1-26 Shinjuku, Shinjuku
Access: 1-minute walk from Shinjuku-sanchome Station / 8-minute walk from JR Shinjuku Station
Hours: Mon-Sat 11:00-23:00 (L.O. 22:15) / Sun & Holidays 11:00-22:30 (L.O. 21:45)
Last Entry: Mon-Sat 21:30, Sun & Holidays 21:00 (may close earlier if ingredients run out)
Budget: ¥5,000-¥5,999
Payment: Major credit cards, electronic money, and some QR payment options accepted

Experience premium sushi: